Spam Discourse

NOTE: This is an unfinished post from years ago I am posting to relieve my backlog and start afresh.

Spam Emails are a modern inconvenience. What are the discourses on display in spam emails?

This is the Email:

Message from sender: GOOD DAY

MY NAME IS MS BIANCA MORRIS WILLIAMS,WIFE OF LATE AMBASSADOR OF JAMAICA TO IVORY COAST,PLEASE I WANT YOU TO REPLY ME BACK AS SOON AS YOU READ THIS MESSAGE BECAUSE I WANT TO DISCUSS SOMETHING VERY IMPORTANT WITH YOU,I AM A CANCER PATIENT WITH A VERY SHORT TIME TO LIVE AND I AM CONTACTING YOU BECAUSE I WANT TO ENTRUST THE SUM OF (USD$12.7MILLION)TO YOUR HAND AS A DONATION FOR CHARITY WORK., TO HELP THE ORPHANAGES, WIDOWS, AND MOTHERLESS CHILDREN AROUND YOU, THIS MONEY WAS DEPOSITED BY MY LATE HUSBAND IN ONE OF THE BANK HERE IN ABIDJAN AND OUR PLAN WAS TO USE IT FOR INTERNATIONAL INVESTMENT BEFORE DEATH TAKE HIM AWAY FROM ME ,,I AM WAITING YOUR URGENT REPLY FOR MORE INSTRUCTION AND INFORMATION ABOUT THIS FUND,

REGARDS
MS BIANCA MORRIS WILLIAMS 

Movimentos Micropolíticos em Saúde, Formação e Reabilitação


First, looking at pretext, the subject line "MS BIANCA M WILLIAMS" gives us three different aspects if identity. The all caps font can be both a sign of amateur, as well as a raised voice. Next, the use of 'MS', for unmarried female, suggests both availability and need of help. Last, the name in the header has two different discourses, that of the Caribbean 'Bianca' and the English 'MORRIS WILLIAMS.'

There are several attempts to exercise power of persuasion over the reader. The first is the identification of the speaker as 'A CANCER PATIENT', designed to curry sympathy. 

As for hypertext, the final line of the text is a hyperlink, as visible by its blue colour and underlined font.